If you want to make a good first impression, attract people to your site and build your brand well, your website’s design is really important. There are so many different things that will influence the success of your page or site but the design is right up at the top of the list. So what exactly should you focus on to make sure your web design is flawless? Let’s look into some of the elements that you shouldn’t ignore.

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How to Benefit From 404 Pages: You’re surely familiar with the “page not found” or 404 Page, which indicates an error was made in typing in the url. Many website owners don’t realize the connection between 404 pages and smart web design. The relevance is that when a prospect reaches your 404 page, he or she is likely to click away and never find your active pages. The way to solve this problem is to build a 404 page that gives the prospect a path back to an active page on your site. This one step can get you lots of visitors who would have left otherwise, perhaps assuming your site was not active. Be creative when it comes to the design of your 404 page because you want it to be simple and at the same time help the visitor in the best possible way.

RSS Auto-Discovery Code: this is the code that should be placed in your website header if you offer an RSS feed for your website (which you really should do). This will let all of the different web browsers and RSS readers detect your feed automatically and let people know that it is there for them. RSS feeds are a great way to get your content out there as well as let people know when you have made changes to your website so putting this feature in will make a major difference.

Why a Favicon is Important: “Favorite icons” or favicons are a simple feature that can really add to the overall quality of your site. You can easily brand your website and make it easier to find by having a favicon. With this feature, when your site’s URL comes up, your own logo will also appear. Whenever anyone bookmarks your site, the favicon will also appear, so you’ll be able to make a special impression on people with this image. Remember that the overall impression people have of your website will be the sum total of every small decision you make, so nothing should be ignored when it comes to designing your site.
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