Globally, using mobile phones, smartphones, iPads and tablets for surfing the internet is growing within an alarming rate due to its convenience, cost-efficiency, comfort and ease. Using mobile phones is closing the digital divide between the rich and poor; and the urban and rural dwellers. Every business are duty-bound to formulate websites which are mobile-friendly as a way to reach these mobile users. A way of doing this is to create designs which are tuned in to different devices and screen sizes.
What then is responsive web page design?
Responsive SEO is a technique found in web page design to allow for webpages react to the screen size, orientation and platform in the device an individual is viewing with.
Responsive design include the simple the crucial element which includes changed the browsing behavior of browsers recently. Such websites are designed for changing from device to device. For instance, if a user switches coming from a mobile phone with a tablet device, the website automatically adapts and dynamically fits the size of the screen.
Without delving much in to the technicalities associated with designing such websites, listed here are the company benefits of responsive design.
User-friendly: Responsive websites are highly liquid and fluid that will make contents change across all screen resolutions and devices. It’s got foreground images that scale together with the layout to reveal and conceal parts of images on the website. This fluidity causes it to be user-friendly, accessible and delightful when compared with conventional websites. Users can surf your site no matter the environment they wind up, hence increasing the reach of one’s business website.
Consolidate business marketing efforts: Google has recommended responsive design the best practice so companies that don’t have options at a disadvantage. Is the most favored global search results, Google explained that responsive websites are really easy to crawl and perform favourably in search results.
According to Moz, a well-respected search company in their 2015 Optimization Factors, 150 marketing professionals dedicated to SEO were surveyed and the results was that responsive or mobile-optimized websites have better ranking success than unresponsive websites. The responsive or mobile factor was on only second to content uniqueness from the Ranking Factors report.
Considering this knowledge, we are able to safely say for certain that creating a responsive website can help augment marketing efforts of organizations to achieve their business objectives.
Economical: Using desktop or laptops is usually higher priced and/or inconvenient than using mobile phones. Cellular devices offer simple and fast usage of info on the move. Responsive websites are thus cost effective for users who spend virtually no period in a workplace.
For businesses, the responsive web page design reduces design and development costs they do not ought to develop different websites for different devices. Additionally, businesses preserves cash on maintenance costs since they will likely be focusing on only one website.
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