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Success Story of Lenovo – The Laptop Firm

Lenovo can be an international inventive technology company. It does not take fourth largest company on the planet with respect to computer and laptop products. Lenovo had become the fourth largest company in the world surpassing the IBM Personal Computing Division. The culmination from the dominate process was at May 2005. Lenovo ranks as # 1 PC vendor in China for 11 successive years, especially laptops.

Before Lenovo group took over the IBM Personal Computing Division, IBM stood third inside the computer market. Lenovo develops, manufactures and sells advance, high quality, reliable and secure computer and laptop products. The business also provides value-added services towards the customers around the globe for brighter methods to remain competitive and productive from the laptop market.

Secret Behind The Success Of Lenovo:

Lenovo markets and sells award-winning compilation of laptops referred to as ThinkPad notebook series. They also sell ThinkCentre desktops. One other successful laptop label of the company includes IdeaPad consumer laptop, IdeaCentre desktops, ThinkVantage Technologies software tools, Lenovo 3000 PCs and ThinkVision monitors and ThinkStation workstations.

The secrets behind the achievements of Lenovo is Worldsourcing. The secret method of Lenovo may be the capability to make advancements throughout the world. Lenovo defines Worldsourcing because availability of resources, ideas and opportunities you can do everywhere around the globe. Thus, Lenovo believes in Worldsourcing rather than outsourcing.

Other basis for Lenovo’s success is always that manufacturers of Lenovo products constantly considered as someone the most effective services using their sides with their customers. As an illustration, the corporation made its R&D (Research and Development) department to create this kind of laptop, that will serve all the customer requirements to get a laptop. Thus, the end result would be a ThinkPad compilation of laptops. Similarly, the company attempts to solve each of the customer problems in a similar way.

Lenovo attempts to comprehend the requirements of their customers and after that designs laptop models accordingly. As an illustration, a lot of people contain the fear of data within the laptop being damaged due to accidents or thefts, Lenovo brought out their most successful product, the ThinkPad group of laptops, which handled each one of these issues. Other customer requirements that lead to the development of ThinkPad laptops are highlighted below:

Reliability Features
Productivity features
Energy-efficiency
Design
Security features
Audio features
Multimedia features
Lenovo believes that the industry is the sole visitors to judge an organization exclusively around the services they provide for them. Thus, Lenovo keeps its promise of providing award-winning laptop and computer products with unmatched features and quality repeatedly.

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