More websites are sporting ‘https’ secure connections currently. What’s gives, and just how do you know if your website can use an SSL certificate, too?
You could possibly or may not have noticed this, however, many website URLs contain an extra ‘s’ in their domain name: “https://”. If you’re like the majority of, you don’t have a very clue about its meaning… however you should! Here, determine what that ‘s’ means, and the reasons you might want to buy one for your website, too.
What exactly is SSL?
SSL represents Secure Sockets Layer, which denotes a supplementary layer of security for a web site (hence, the additional ‘s’ within the http). When visitors find an SSL-protected website, they understand their link to the website is encrypted.
Encryption means hackers won’t be capable of intercept data that’s exchanged between visitors’ browsers along with the server from the website they’re browsing. SSL is becoming more widespread as hacking and other malicious incidents are on the rise.
Does Your WordPress Blog Need SSL?
Back in the day that just eCommerce websites needed SSL for WordPress, to guard customers’ charge card and private information during purchase transactions. That’s no more the situation.
Now, even WordPress blogs or Facebook application pages may benefit from SSL… listed below are three good reasons why.
1. Security
Nowadays, even simple blogs sometimes require data from visitors. An e-mail capture, by way of example, represents a transfer of sensitive data between both you and your visitors. Hackers would like to have that data. SSL stops them right where they are, blocking what’s called “interception” or “man-in-the-middle attacks”.
But even if you don’t provide an e-mail capture pop-up in your site, an SSL certificate with regards to your website is a good suggestion.
2. Trustworthiness
Should you search around, you’ll notice that websites you normally wouldn’t think would want an SSL will have one. That’s because the factors behind buying one go beyond security, then one of them is trustworthiness.
When your visitors observe that you’ve gone further to ensure their browsing experience on your blog or Facebook application page is secure, their amount of trust on your site is raised significantly.
To spotlight your SSL, a trust seal or badge is usually offered… use it! They look great in your Facebook Application pages, too, since users tend to be just a little cautious with apps when it comes to protecting their online security.
3. Rankings
HTTPS has become a “ranking signal” within the Search engine algorithm. Google clearly states this, telling webmasters that websites that show an SSL will certainly get preferred treatment inside the rankings. They are actually pushing for what they call “HTTPS everywhere”. Their dream seems to be a completely secure internet where hackers are blocked regardless of where they turn!
Although it’s just a weak ranking signal at this time, SSL may figure more prominently inside the rankings someday down the road. Google explains actually giving website owners time for you to switch the signal from HTTPS by procuring SSL certificates for their sites.
To obtain your own SSL certificate on your website, try our Comodo® Positive SSL Certificates for WordPress blogs and Facebook Application pages. They start at merely $4.95 a year.
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