Globally, the application of mobile phones, smartphones, iPads and tablets for surfing the net is growing with an alarming rate because of its convenience, cost-efficiency, comfort and ease. The use of mobile phones is closing the digital divide relating to the rich and poor; and the urban and rural dwellers. All companies are duty-bound to formulate websites which can be mobile-friendly so that you can reach these mobile users. Just one way of the process would be to create designs which can be responsive to different devices and screen sizes.
What then is responsive web page design?
Responsive web page design (RWD) is really a technique used in web page design allowing webpages reply to the display size, orientation and platform of the device a person is viewing with.
Responsive design will be the simple the very first thing containing changed the browsing behavior of browsers in recent times. Such websites are designed for changing from device to device. By way of example, if your user switches from the cellphone with a tablet device, your website automatically adapts and dynamically fits the size of the screen.
Without delving much in the technicalities associated with designing such websites, listed below are the business great things about responsive design.
User-friendly: Responsive websites are highly liquid and fluid which make contents change across all screen resolutions and devices. They have foreground images that scale together with the layout to reveal and conceal parts of images on websites. This fluidity makes it user-friendly, accessible and delightful when compared to conventional websites. Users can surf your site regardless of the environment they find themselves, hence increasing the reach of the business website.
Consolidate business marketing efforts: Google has recommended web design durban the best practice so firms that do not have them are missing out. To be the most widely used global search results, Google explained that responsive websites are simple to crawl and perform favourably browsing results.
According to Moz, a well-respected search company within their 2015 Search Engine Ranking Factors, 150 marketing professionals devoted to SEO were surveyed and the results was that responsive or mobile-optimized websites have better ranking success than unresponsive websites. The responsive or mobile factor was on only second to content uniqueness in the Ranking Factors report.
Given this knowledge, we can safely say definitely that using a responsive website will help augment marketing efforts of organizations to accomplish their business objectives.
Economical: Using desktop or laptops is often costlier and/or inconvenient than using mobile phones. Mobile phones offer simple and fast use of information on the move. Responsive websites therefore are reasonable to users who spend hardly any in time an office space.
For businesses, the responsive web page design reduces design and development costs they do not ought to develop different websites for different devices. Additionally, businesses will save you money on maintenance costs while they is going to be centering on just one website.
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