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Booknest.in- Online Book Store – Future outlook for E-commerce in India

According to the FDI policy guidelines, “Marketplace model of e-commerce means providing associated with an it platform by an e-commerce entity on the digital and electronic network to do something as being a facilitator between seller and buyer.”


The principle feature of the Marketplace model is the e-commerce firm, like Amazon, Flipkart, Snapdeal, etc. give you a platform for patrons to interact with a large number of sellers onboard to buy a product or service online. Thus, every time a product from amazon is bought, you happen to be actually buying it coming from a registered seller with it. Consequently the product isn’t directly sold by amazon. Here, amazon is only a website platform which facilitates a celebration location for the consumer to meets a large number of seller and gives various options and price levels for any service or product.
Whereas the Inventory-led websites have specialized but limited range of products and the serious customers may sign in to these website for any specific range of products, including caratlane.com for precious jewellery, booknest.in to buy books, swiggy.com for ordering food, 1mg.com for medicines etc.

Buy books online …
Anchor Seller and a Level Game
Almost all of the marketplace players have anchor sellers on panel, who are either their subsidiary entities or perhaps a large enterprise who may have inked privileged relates to them that helps them offer great deals or discounts for the customers. This will likely add a higher discount on products, FREE shipping, compensation for sales returns etc. The losses incurred on these deals /services are compensated by the Marketplace Player with a pre-agreed arrangement.
It’s easy to discover that some merchandise is on your website at 40% -60% discounts which can be even hard for the manufacturer to make available. It’s easy to discover that you’ll find 40-50 sellers for any buy comic books but excepting one anchor seller, fat loss to make available such exciting discounts or offers. They will mask other seller completely and corner almost entire requirement for they, thereby also frustrate these multiple genuine sellers to achieve the customers can use with their honest pricing offers.
Just about all e-commerce players are on the verge of re-discovering their business models and wish to become profitable sooner. The reality is, none happen to be capable of seeing anything in profit thus far. Many big and promising e-commerce and unicorn players have perished because of unsustainable losses and lots of happen to be soldout to others. Year 2017 would see a lot more to fasten belts and continue to keep solve this riddle lest they perish inside the race for the survival of the fittest.
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