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Which individuals counting technology is best for your needs?

In case you are a new comer to retail people counting and the other from the first questions you’ll be questioning is which technology should I be using?


You will find three main forms of technologies; beams, thermal and video. Have their own benefits and weaknesses based on the environment they’re being placed in.

Beam Counters – In many cases are battery operated and for that reason suited for short-run use. These are easy to install and take, but additionally prone to get damaged and field of view blocked. These are not able to count people walking using an entrance side-by-side and for that reason will undercount.

Thermal Cameras – Infra-red devices such as the IRISYS cameras include the most favored retail analytics on earth. These devices are IP enabled and most one unit could be linked together for wide entrances. Accuracy levels are very good.

Camcorders – Be single or dual vision IP enabled devices. The one view cameras are usually less accurate. Overall the video products are more expense than thermal cameras. The dual-view cameras are as accurate because thermal devices in many instances.

At StoreTech our software option would be hardware independent, which means should you already own people counting hardware its potential we can easily integrate and import visitors data into our solution.

With over Many years experience of people counting industry, StoreTech are satisfied to share the advantages and disadvantages of each one type of technology and use you to decide your best option.
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