Sports fans are a passionate breed. And whether they’re with the match or on their couch, they demand the entire experience – the blood, sweat, and cheers. Whether its action replays for live viewers from the stadium, live sports streaming, or feature-rich second screen apps, new technologies help fans get in the sport.

What is Live-Streaming?

The concept behind live-streaming is always that when someone is streaming a sporting event on the device, they are using LTE (Long-Term Evolution), WiFi and Bluetooth. Broadcasters will pick-up signals from their device – a cell phone – to create the extra edge after which pass it along to another edge (phone). This is whats called Edge-to-Edge transfer – carrier to my phone. And many types of carriers will communicate differently.

How Can Live-Streaming Boost their Entire Sports Marketplace?

Regarding viewing live sports and eSports, the objective of any online streaming business is to make the viewing experience more interactive and for that reason more social. Broadcasters could start to talk to fans during the game through social media and live streams depending on the platform – it’s been done before although not live. It’s similar to just like an Instagram influencer contacting fans via Instagram Live. Such capabilities will enable further opportunities for streaming companies to monetize their live video content.

60% of viewers would be more likely to observe live sports online if they were streamed in real time. Distributors of live video and sports broadcasters need real-time live-streaming sub-second latency coverage to be sure an ideal viewing experience. The improved experience doesn’t just increase viewership but additionally revenue.

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