China had just celebrated its 70th Founding Anniversary, and it is vigorously developing its diversified economy, such as e-cigarette, a unique industry being taken a lot more seriously.
Being an emerging alternative to traditional tobacco, the newest cigarettes and tobacco products created a global sales amounted to USD $24.7 billion in 2018, along with the figure is predicted to become as much as USD $45 billion in 2024. More than 95% of all world’s e-cigarettes are available in China, and also over 90% are exported came from here.
In China where e-cigarette is invented, nearly 700 independent e-cig brands work on winning over the 300 million Chinese smokers in many ways. “Quality is especially other marketing strategies,” said a senior manager of SNOWPLUS – the key producer in China’s e-cig industry. Every single SNOWPLUS product will be provided an ultimate toxicity test to confirm its safety by authoritative inspection agencies before it is put to the market – this really is second to none in China.
Besides, SNOWPLUS is vigorously pushing about the standardization of e-cigarette industry in China. On August 29, 2019, China’s first e-cigarette bluebook was presented by Tsinghua University’s Public Health insurance Technical Supervision Research Group using the title of Public Health insurance and Technical Supervision Studies: Set of the Supervision with the E-Cigarette Industry. The ownership with the report was finally granted to SNOWPLUS through the research band of Tsinghua University.
“We appreciate SNOWPLUS’s contributions, becasue it is ultimate goal is to set up the industrial standards and also to make China’s e-cigarettes go much further and more stably.” said Yao Jide, the executive v . p . from the E-cigarette Industry Committee. SNOWPLUS is expected to be the vice-chairman unit with this committee after this coming year.
The e-cigarette incident in the united states once insinuated doubts from the public regarding the new product. On September 28, however, the Centers for disease control and Prevention (CDC) revealed reality on its official site that, “the latest findings in the investigation into lung injuries brought on by vaping, claim that THC products played a role inside the outbreak. Most people (77%) were found using THC-containing products, or both THC-containing products and nicotine-containing products.”
“That is exactly the reason why we have to strive to push forward the creation of industrial and national standards,” said the above senior manager of SNOWPLUS, “our ultimate goal would be to increase the health of merely one billion smoking population worldwide.”
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