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Success Story of Lenovo – Laptops Firm

Lenovo can be an international inventive technology company. It is the fourth largest company in the world when it comes to computer and laptop products. Lenovo took over as the fourth largest company on the globe surpassing the IBM Personal Computing Division. The culmination from the take over process was in May 2005. Lenovo ranks as number one PC vendor in China for 11 successive years, especially laptops.

Before Lenovo group took control of the IBM Personal Computing Division, IBM stood third from the computer market. Lenovo develops, manufactures and sells advance, excellent, reliable and secure computer and laptop products. The business offers value-added expertise to its customers around the world for brighter ways to remain competitive and productive inside the laptop market.

Secret Behind The achievements Lenovo:

Lenovo markets and sells award-winning series of laptops known as the ThinkPad notebook series. Additionally they sell ThinkCentre desktops. The other successful laptop label of the company includes IdeaPad consumer laptop, IdeaCentre desktops, ThinkVantage Technologies software programs, Lenovo 3000 PCs and ThinkVision monitors and ThinkStation workstations.

The secret behind the achievements of Lenovo is Worldsourcing. The key strategy of Lenovo will be the capability to make advancements worldwide. Lenovo defines Worldsourcing as the option of resources, ideas and opportunities you can do everywhere world wide. Thus, Lenovo believes in Worldsourcing rather than outsourcing.

Other cause of Lenovo’s success is always that manufacturers of Lenovo products constantly considered as someone the top services from other sides with their customers. As an example, the company made its R&D (Research and Development) department to create this kind of laptop, that may serve each of the customer requirements for the laptop. Thus, the outcome was a ThinkPad group of laptops. Similarly, the company tries to solve each of the customer problems in the same way.

Lenovo endeavors to see the requirements of its customers then designs laptop models accordingly. As an example, lots of people contain the concern with data within the laptop being damaged as a result of accidents or thefts, Lenovo brought out their greatest product, the ThinkPad group of laptops, which handled each one of these issues. Other customer requirements that cause the growth of ThinkPad laptops are the following:

Reliability Features
Productivity features
Energy-efficiency
Design
Security measures
Audio features
Multimedia features
Lenovo believes that the customers are the only website visitors to judge an organization exclusively about the services which they provide to them. Thus, Lenovo keeps its promise of providing award-winning laptop and computer products with unmatched features and quality repeatedly.

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